LUJ Luxury Cigars, which describes itself as a “small ultra boutique cigar maker,” will be attending its first IPCPR Convention & Trade Show this July and bringing a host of new cigars with it. First come extensions to the company’s Morpheus line. The company has already begun shipping the LUJ Morpheus #4, a 6 x 54 toro extra. At the trade show it will present the LUJ Morpheus Robusto (5 x 54), which retail for $10.38 in the Morpheus Natural and $10.84 in Morpheus Maduro. Next month, LUJ will ship Serengeti, a new line that is based off a previous line. LUJ explains that rather than tweaking a blend as tobacco supplies dwindle, it instead reblends and rebrands the cigar. Serengeti is an example of a previous blend, although Sean Young, chief operating officer of LUJ, declined to specify which blend. The company plans five vitolas for the line—lancero, perfecto, petit corona, robusto and toro with pricing between $10.60-15. Serengeti will come in boxes of 20. The company’s DemiLuj line is being phased out in favor the new LUJ Classic. It will be offered in two wrappers: an undisclosed Connecticut shade wrapper and an undisclosed “dark” wrapper. Four size will ...
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