Villiger’s booth was just as big this year as in the past, however there was one very key difference: they had nothing new to show off. Rene Castaneda, president of Villiger Cigars North America, had let us know prior to the show that they weren’t going to be releasing anything new. While there wasn’t anything new, Castaneda did take the time to sit down with us and talk about their strategy for not releasing anything at the show as well as for the company’s future plans.
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