In November 2014, Drew Estate released the Undercrown ShadyXV, a limited edition cigar to the Detroit area that was the result of a collaboration with Shady Records, the music label led by one of the city’s most noted celebrities, Eminem. Except, it’s not Eminem who is the main partner in the collaboration, but rather his manager and Shady Records co-founder Paul Rosenberg. A self-described “avid boutique cigar smoker” and “cigar enthusiast for years,” he was described as the impetus behind the project when it was first announced in Nov. 2014. While Rosenberg may have been the person behind the project, it was Shady Records’ 15th anniversary, celebrated in 2014, that was the real inspiration for the cigar. Given Shady Records’ ties to Detroit, it was announced that the cigar would only be available in that area, with 10 retailers splitting up the 500 10-count packs produced, each priced at $99.95. As for the cigar itself, while it bears the Undercrown branding it shares the blend used in the Undercrown ¡Corona Viva! and Undercrown Dogma, getting a Mexican San Andrés negro wrapper, Connecticut River Valley stalk cut and cured sun grown habano binder and a filler blend of Brazilian Mata Fina and Nicaraguan habano. ...
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