Early last year, Habanos S.A. released the list of cigars that were expected to be a part of last year’s Edición Regional releases, and on that list was the first cigar produced exclusively for the Benelux region since 2010: the Juan López Don Juan. Measuring 5 3/10 (135mm) x 52, the robusto extra is limited to 75,000 total cigars, and is sold in boxes of 25. Patrick Lagreid wrote an excellent description of the Edición Regional program: The Edición Regional program sees Habanos S.A., the marketing and distribution company behind Cuban cigars, create unique, limited vitolas for its distributors around the world. Sizes must be those that are in the Habanos S.A. portfolio, but not amongst the regular production offerings for the brand, although some discontinued regular sizes can be created. New vitolas created for a certain brand are also not eligible to be used. In addition, the “global” brands—i.e. Cohiba, H. Upmann, Hoyo de Monterrey, José L. Piedra, Montecristo, Partagás and Romeo y Julieta—are not eligible to be made into an Edición Regional. Since 2012, distributors have been limited to a single release per year, a change from prior years when some distributors would receive multiple releases per year. Distributors are the ones ...
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