Since 2013, the tagline associated with Davidoff has been “time beautifully filled.” And since then, they’ve indicated you should fill your time beautifully with a Davidoff, of course. Now, the Swiss-based company is taking on the other side of the equation: what happens when you need more time. There is neither a magic time machine nor any other scientific discovery that will create more time, but tomorrow the company will formally announce Hourglass Lounge, a global concierge service with a cigar theme. It’s not an actual lounge, rather a partnership with Quintessentially Lifestyle, a London-based global concierge service. Oettinger Davidoff Ltd, a subsidiary of the parent Oettinger Davidoff AG, has spent the last 18 months working with Quintessentially to establish a concierge program that fits both Davidoff’s goals and what it believes are some of the needs of its customers, both present and future. Memberships will cost 3,000 CHF (a little over $3,250) annually according to Charles Awad, Oettinger Davidoff’s senior vp of global marketing and innovation. For that, you get access to a three-tiered program that at its core, begins with a concierge. Davidoff describes this as Pillar One. Need tickets to tonight’s game? Call the number provided to you anytime, ...
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